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Custom Logo Design Glossary

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Galleys: in traditional publishing, the type set in long columns, not laid out on a page. In desktop publishing, galleys can be printed out using a page-assembly program, for proofreading and copyfitting purposes.

Greeked text:
in page-assembly programs, text that appears as gray bars approximating the lines of type rather than actual characters. This speeds up the amount of time it takes to draw images on the screen.

GIF (Graphics Interchange Format): A graphic file format designed to use a minimum of disk space and be easily read and exchanged between computers. This format is commonly used to publish images of 256 colors or less to the Internet.

Gray-scale image: a "deep" bitmap that records with each dot its gray-scale level. The impression of greenness is a function of the size of the dot; a group of large dots looks dark and a group of small dots looks light.

Gutter: In double-sided documents, the combination of the inside margins of facing pages; the gutter should be wide.